The fashion industry continued its evolution with the growing influence of artificial intelligence, and Devavonne emerged as a trailblazer in this new era. The Los Angeles–based fashion-tech brand officially launched its AI-powered style platform, introducing a transformative approach to personal fashion. Focused on customization and self-expression, Devavonne’s technology enabled individuals to define and showcase their signature style with greater confidence and simplicity.

At the core of Devavonne’s debut is its signature AI Style Quiz, which utilizes advanced algorithms to analyze an individual’s personality, lifestyle, and fashion preferences. The result is a personalized style guide that gives each person’s unique aesthetic a name—Lit (bold and edgy), Lux (glamorous and sophisticated), or Lax (minimal and timeless). This personalized approach empowers individuals to embrace their uniqueness and express it confidently through fashion.

“Our style is as unique as our faces,” said Aisha Tijjani, Founder of Devavonne. “Sure, trends are cool, but deep down we all have something that makes us unique and style is the number one way to express this—but many people can't even give a name to their style. That’s what Devavonne does: we give your style an identity.”

With Devavonne, gone are the days of endless scrolling through online stores or aimlessly wandering crowded malls. The AI-powered technology takes the guesswork out of fashion, making styling affordable, effortless, and more sustainable. Users only buy and style pieces they genuinely love or already own, reducing waste while reinventing their wardrobe as they evolve.

Devavonne is already exploring collaborations with brands to expand product options for customers and partnerships with stylists to integrate a human touch alongside AI. This hybrid approach ensures that fashion stays personal and creative while leveraging the efficiency of technology.

“We are thrilled to introduce Devavonne to the world and redefine the future of fashion,” Tijjani added. “Our mission is to empower individuals to embrace their individuality and feel confident in their own skin. With AI, we are making fashion styling more accessible, personalized, and fun for everyone.”

The launch of the AI Style Quiz marks the beginning of Devavonne’s journey toward a global style ecosystem—where technology, creativity, and sustainability meet.