Ivalua NOW, the highly anticipated premier event for procurement and supply chain leaders, returns next month. This year's event "Ivalua NOW - Innovate to Elevate" will take place at the Carrousel du Louvre in Paris, France, on March 11-12 and at the Caesars Superdome in New Orleans, Louisiana, on May 21-22, as well as virtually. Ivalua NOW is free to attend for procurement and finance practitioners.

Ongoing market challenges and competing priorities continue to exert pressure on procurement teams. New technologies, particularly Generative AI, promise to enhance employees' productivity and decision-making. However, most organizations have experienced only marginal benefits, mainly from automating select tasks. To unlock the full potential and permanently elevate procurement's role, innovation must extend beyond simply adopting new technologies. Organizations must embrace new ways of working and constantly challenge operational methodologies to continuously innovate.

Ivalua NOW 2025 provides a unique opportunity to learn how industry leaders are pushing boundaries to increase profitability, ensure supply chain resilience, and improve sustainability. This year's event will bring together over 1000 global leaders from world-renowned organizations including Prada, Veolia, Koerber Group, Bulgari, GN Jabra, Manulife, Cleveland Clinic, CACI, and many more.

From the advent of AI agents in procurement to understanding how sustainability can create value for businesses and rethinking supply chain strategies to navigate uncertain times, Ivalua NOW will empower attendees with powerful insights.

"Ivalua NOW is an invaluable opportunity to engage with industry leaders, learn about innovative solutions, and share actionable takeaways. We're excited to contribute to the conversation on Gen AI-driven procurement transformation," said Jan van Hueth, Senior Project Manager at Koerber AG.

"We've entered a new era: procurement professionals are now truly strategic partners who can drive immense value across organizations by harnessing technology and expertise. To remain agile in the face of disruptions and rapidly evolving demands, procurement must continuously innovate to elevate its impact. To our customers, partners, and industry leaders, I look forward to seeing you at Ivalua NOW!" said Franck Lheureux, Chief Executive Officer (CEO) at Ivalua.