Kineto, an AI company spun out of JetBrains (the maker of IntelliJ IDEA and Kotlin), has launched Kinetik For Teams, an AI agent that runs influencer and content marketing from inside Slack and WhatsApp. Kinetik joins the team's chat, learns the company once, and removes the barriers that have historically prevented in-house teams from running successful influencer marketing programs, including identifying and vetting creators, conducting personalized outreach, developing briefs, and supporting content creation and reporting.

"Kinetik can make a real difference in influencer and content marketing workflows," said Andrew Koval, co-founder of Meadow AI. "It analyzes creator content across platforms, ranks topics by performance, surfaces median metrics, and brainstorms ideas based on channel data and your brief. It also handles sentiment analysis revealing how your product is perceived, spotting audience feedback patterns, and helping adapt creator strategy accordingly.

"Influencer marketing is the channel every company wants yet the one most of them can't run," said Andrew Zakonov, CEO and co-founder of Kineto, who also created Junie, JetBrains' coding agent. "U.S. influencer marketing spend is set to grow nearly 16% in 2026, but adoption remains concentrated among the largest companies because the operational load is too heavy for smaller teams. Kinetik helps automate these campaigns so companies no longer need a dedicated department to work with creators."

Key capabilities include:

• Creator discovery & vetting: Identifies creators that match your audience, scoring their reach, relevance and brand fit, while flagging fake engagement.
• Outreach & deals: Drafts personalized outreach and keeps every negotiation moving.
• SEO & content engine: Writes and adapts content in your brand voice, from blog posts built to rank in search and AI outputs to LinkedIn and X posts, including visuals.
• Campaign & product analytics: Pulls GA4, Amplitude and Meta Ads data weekly or on demand, highlighting what's working and flagging what's broken.
• Trend & market research: Monitors competitors and trending topics across X, Instagram, TikTok and the news, and delivers a thorough analysis.
• Fast onboarding: Generic AI agents take hours of configuration, prompt upkeep and service connections before they produce value; a specialized team agent starts completing tasks end to end from day one.